It is an absolute necessity to keep innovating if you want your company to have a strong market position. Bring in WeLLDesign for innovative solutions to your case or development of new products. Buy time and put our fields of expertise and keen focus to work. WeLLDesign combines its expertise in innovation, industrial design and engineering and over 40 years of experience with the ambition and fresh set of eyes to keep creating distinctive solutions to new challenges. Solutions that fit the needs of your customer, meet actual requirements of circularity and sustainability, are feasible and affordable, and have a beautiful styling.
Industrial design is a systematic and integrated process. Such a process does not elapse linear, but always in an iterative manner. We use your knowledge and experience with your product and market, we keep you updated and involved in every step of the way: you receive updates and invitations for consultation.
To get an idea of our fields of expertise and the process of industrial product design:
Industrieel productontwerp is een systematisch en integraal proces. Zo’n proces verloopt niet lineair, maar altijd iteratief. We gebruiken jullie kennis en ervaring met je product en je markt, we houden je regelmatig op de hoogte en betrekken je bij elke fase: je krijgt updates en uitnodigingen voor overleg.
Om een idee te krijgen van onze expertises en het proces van industrieel productontwerp:

IDEATION & INNOVATION
During the design process, ideation is an important first step. We generate as much ideas as possible for your product or solutions to your case study. For that, we involve every necessary party. After diverging in many ideas, we roll into a converging process to select the ideas that are strong and fitting to your business. The result? Visualized, strong ideas. Or story boards for new products and product concepts. We close this phase with a description and/or model of your new product, or with a clear direction for the solution to your problem.
PROTOTYPING & TESTING
Strong solutions to your problem are quickly translated into a test model. A tangible product to test fundamental principles and partial solutions on feasibility. The WeLLDesign design team is known for its hands-on approach that speeds up the process: an approved proof-of-concept or proof-of-principle provides evidence of the technical working principle. Together with you and other relevant parties (such as decision makers and (end)users), we test to see if the technical working principle satisfies the requirements.
INDUSTRIAL DESIGN & ENGINEERING
During the process of industrial design and engineering, your product is being developed systematically to a product that can be produced in mass and large series. The end user stands central, but also: functionality, user friendliness and styling are key to a final success. We solve a wide range of engineering assignments: the technical working details of the product, material selection, constructions, wall thickness. Producibility, styling, costs and required investments are key words in this phase. This process results in a prototype for production.
MANUFACTURING & REALISATION
Good manufacturability is decisive for a competitive selling price. In this phase it all revolves around an efficient production process. Including the production process of the separate parts of the product and assembly of these parts into a complete product: design for assembly and design for manufacturing. We strive for as little actions as possible and design your product so it can be assembled efficiently. From the very first step in the development or design process, we consider producibility, the to be expected cost price (materials + labour) and the expected investments for production capital. With every phase these considerations become more detailed.
STRATEGIC DESIGN
During this phase we bring crucial managers and employees together in the form of a workshop to determine the design language. In this workshop we search for the design language best fitting your company and target audience, on the basis of the core values of your company, using large numbers of visual stimuli. In this process we challenge the core values to come to a strong definition. This phase results in the design language of the to be developed product in the shape of a mood board.
STYLING
The design and styling of your product matter. CEO Mathijs van Dijk: “a new product has to be functional as well as beautiful and desirable.” A new product communicates your company’s core values to the market: it is like a true ambassador of your business or brand. An attractive and distinctive styling communicates the innovation to the market which is a requirement for success. We translate you company’s brand values and the trends among the target audience in the design details.
WIREFRAMING
WeLLDesign has experience in the development of a logical operation of products or appliances. With electronic operation, we have experience to design a nice, clear and unequivocal graphical image of what you see on the screen during operation. The development of such wireframes forces us as designers to – keeping the technology in mind – think from the point of view of the user: layout, functionalities, navigation, user friendliness, and conversions need to fit. A good graphical user environment or Graphic user Interface (GUI) is essential for a positive user experience of your product.
WORKSHOPS
WeLLDesign organizes workshops to generate steps in the development process quickly. But you can also request these ‘pressure cookers’ as a stand alone activity. WeLLDesign offers a variety of workshops: i.e. the kick-off meeting for a flying start, the roadmap, the strategic design workshop or the ideation hackathon. Dependent on your question. Our workshops are considered to be pleasant, dynamic and inspiring. Wonderful to concentrate on an own case or design study outside of the daily routine of the ongoing business. Good to sit together like this. We hear these quotes a lot.
IDEATION & INNOVATION
Agricultural division improves the local agricultural economy (from the receiving of raw materials, crushing, fermentation and unique chemical processing techniques for finished goods) by enabling farmers & entrepreneurs to start and grow agricultural product businesses.

PROTOTYPING & TESTING
Chemicals sector expertise covers the full leverage this experience along with our range of unit operations found in the chemical manufacturing industry. We can leverage this experience along with our broad base of engineering capabilities to provide effective solutions to your needs.

INDUSTRIAL DESIGN & ENGINEERING
We apply the principles of engineering, physics, and materials science for the design, analysis, manufacturing, and maintenance of mechanical systems. This branch of engineering involves the design, production, and operation of machinery.

MANUFACTURING & REALISATION
For the engineering sector, accessing new markets is a challenge because the playing field is changing. Increasingly branch of engineering involves the stringent energy and environmental requirements are hurdles center additions.

WORKSHOPS
For the engineering sector, accessing new markets is a challenge because the branch of engineering involves the playing field is changing. Increasingly stringent energy and environmental requirements are hurdles center additions.

STRATEGIC DESIGN
White goods – innovative solutions for smart appliances. The household appliance sector is changing fundamentally. The trend is towards efficient multifunctional appliances, while internationally further opportunities are opening up for white.

STYLING
WP Industry Inc. specializes in the design of electrical systems for a wide range of branch of engineering involves the industrial applications. Services include everything from facility lighting through substation upgrades and motor control center additions.

WIREFRAMING
White goods – innovative solutions for smart appliances. The household appliance sector is changing fundamentally. The trend is towards efficient multifunctional appliances, while internationally further opportunities are opening up for white.