Timeless office chair for British Medical Association
Axia: collaboration
In 1996, Biomedical Consultancy BMA the transition to producer. It developed the professional ergonomic chair, the Axia, introduced in 1998. This was done in collaboration with scientists, medical professionals, and occupational health specialists. WeLLDesign was appointed for the design.
Axia: the design
Correct support of the back and arms is essential to avoid static forces being exerted during seated work. The patented mechanical movement in Axia’s VDU chairs supports and relaxes the back, neck and arms in any position, whilst the user’s feet stay in contact with the floor at all times.
WeLLDesign has achieved a timeless and highly recognisable design. A timeless and distinctive appearance for BMA Ergonomics. The design simplifies the extensive versatility of the chair. It represents elegance and comfort. Furthermore, WeLLDesign also developed the Axia logo, the brand identity and the house style. So successful in the ergonomic and design sector that in the first 6 months, twice as many chairs were sold as predicted for the entire year.
Zero Gee Lussedia
Zero Gee stands for weightlessness and exclusive relaxation. Relaxation that defies gravity, designed by WeLLDesign. Sitting, lying down, lounging… whatever your mood is.
Lussedia is a combination of the Italian words ‘lusso’ and ‘sedia’; and translates as ‘luxurious throne’. Lusso is a word also used by some select car brands to refer to a deluxe version. The Lussedia is the tailor-made seat of seats, with a subtle reference to the world of exclusive sports cars.
The Zero Gee Lussedia was launched at the Millionaire Fair in Amsterdam.
De Zero Gee werd geïntroduceerd op de Miljonair Fair in Amsterdam.
School furniture
School furniture for Van der Wouden according anthroposophic rules and for Markoprizewinning because of the use of environmental friendly welding systems.
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