Cow Positioning Beacon for Nedap

Livestock positioning device for Nedap

Design brief

Nedap provides a completely new dairy management system. This system includes neck tags worn by the cattle. The neck tags – concept development designed by WeLLDesign – transmit information, including the position of the cattle. At any time, the farmer can easily trace the position of each animal. Neck labels For an even more accurate display of positions, Nedap developed the Beacon. This beacon transmits neck tag signals to the farmer’s PC, smartphone or laptop. Nedap asked WeLLDesign to design the Beacon.

A farmer using Nedap's livestock management system to organise their farm more efficiently without compromising on animal welfare.
© De Beeldkuil / Marcel Bekken

Industrial design

In collaboration with the Nedap Agri Team, our team developed a design that perfectly fits the other Agri products, and is therefore easily recognisable in the cow sheds. The design also meets specified cost price, investments and quality demands. The Beacon is delivered in and designed for small batches: it is a simple open/close mould with two mirror symmetrical housing parts. The installer can install the Beacon quickly and easily. Cables and connectors are neatly concealed.

The Cow Positioning Beacon

The neck tags – designed by WeLLDesign – send information, such as the position of the animals, to the Cow Positioning Beacon. With this complete cattle management system, the farmer knows exactly where each animal is in the barn at any given moment. For even more accurate position display, Nedap developed the Beacon. This beacon relays the signals from the neck tags to the farmer's PC, smartphone, or laptop. This allows the farmer to monitor his animals remotely too. Nedap asked WeLLDesign for the design of the Beacon.

The installer can attach the Beacon quickly and easily. Cables and connections are neatly stowed away. This ensures long-lasting and hard-wearing use.