The design challenge
Heineken wanted to reduce the operational costs of a professional tap system. The company approached WeLLDesign with the request to develop a draught beer system that requires no maintenance, is easy to install and has a low cost price. This resulted in the David beer tap.
The solution
Challenged by this, WeLLDesign facilitated a Pressure Cooker session. An innovative concept was born, fully patented by Heineken. The David. A mobile beer tap that can be placed anywhere. Handy for improvised parties and gatherings without a fixed bar.
Cleaning pipelines no longer necessary
The kegs are stored in the refrigerator under the beer tap and are equipped with a disposable beer line. This makes cleaning of the beer lines unnecessary. The draught beer system is compact, mobile, has a low cost price, and can be installed anywhere.
Universal solution
By cleverly grouping the components, the system is independent of the design. This allows the tap to be given the latest and most modern look without major engineering investments. The system remains the same. This also guarantees that the tap can be used for different brands within the Heineken brand. Brand or Amstel can give their own look to the same tap. The same system, but clearly distinguishable for both the operator and the customer.
Design from 2003
Role division
WeLLDesign took responsibility for the Project Management, Concept Development in collaboration with Houston R&D Consultancy, Test Model, Technical Design, Styling, Engineering, Prototype, Risk Management and Production deployment. The system is a worldwide success.
Excited to put us to work?
We are eager to start working on your design challenge. Do you already have a specific question, or would you like to discuss a potential innovation? In either case, we are happy to help.
